Gendernyi aspekt v reklame: uchebnoe posobie

Author: Kotovskaia M.G., Korshunov A.M.

Kotovskaia M.G. Gendernyi aspekt v reklame

Book ID:

3241/1414900

Publisher:

Moskva: RITM

Pages #:

132

ISBN:

978-5-98422-654-7

Publish Date:

2024

Tirage

500

Cover Type:

Paperback

Weight:

0,155 kg.

Size:

21 cm.

USD Price:

10,00

EUR Price:

9,55

GBP Price:

8,35

Цена, РУБ:

750,00

Categories:

Sociology
Culture/Theatre/Cinema/Music

Available:

Yes

V uchebnom posobii predstavlen sotsiologicheskii podkhod k izucheniiu protsessov formirovaniia gendernykh mifov v reklame, obosnovana neobkhodimost' zashchity ot manipuliatsii povedeniem potrebitelei